Social-Media Growth Driven By Older Users

Social-media adoption continues to increase in the United States, albeit at a slower rate than previously.
That’s due mostly to strong growth among older adults, according to the latest data
from Pew Research Center. In fact, the Pew survey suggests that social-media usage among younger...

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https://skpsoft.com/social-media/social-media-growth-driven-older-users/

Student Transforms College Rejection Letter Into Viral Work Of Art

This student just transformed a negative into a positive in the most beautiful way.


When Claudia Vulliamy found out that the prestigious Oxford University in England had turned her down for a place on its classics course Wednesday, she was understandably disappointed.


But she didn’t get d...

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https://skpsoft.com/social-media/student-transforms-college-rejection-letter-viral-work-art/

Canada Dry TV Spots Urge Gen Y To 'Relax Harder'

In its latest creative, Canada Dry Ginger Ale is sticking with a relaxation theme — even as it aims to position itself against energy drinks and other beverages
showing healthier sales trends than the soda category.
Last May, Canada Dry ran creative featuring attractive Millennials
relaxing on ...

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https://skpsoft.com/social-media/canada-dry-tv-spots-urge-gen-y-relax-harder/

Dating App Bumble Has A New, Snapchat-esque Video Feature

Dating app Bumble is taking inspiration from Snapchat and Instagram Stories.


In the next few weeks, the dating app will roll out BumbleVID, a feature that enables users to upload 10-second videos that vanish after 24 hours, TechCrunch reported Tuesday.


In a press release, the company said ...

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https://skpsoft.com/social-media/dating-app-bumble-new-snapchat-esque-video-feature/

The 1% Are No Different When It Comes To Social

We learned over the past year just how effectively the gilded class could employ social media to influence the masses. Conversely, one wonders, could emerging popular trends such as live streaming
and influencer marketing have as great an impact with the 1% as they are proving to have with the...

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https://skpsoft.com/social-media/1-no-different-comes-social/

Melissa Beck: January is National Mentoring Month: How Mentoring Changes a Child's Future

Today, postsecondary educational opportunities abound for students who once believed college was out of reach due to challenges like finances or family obligations. Recent data shows that approximately 4.5 million low-income, first-generation students are enrolled in higher education. For...

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https://skpsoft.com/social-media/melissa-beck-january-national-mentoring-month-mentoring-changes-childs-future/

Greg Woodburn: 10 Lessons from 10 Years of Give Running

As a lifelong runner, I have a special friendship with time.


This holiday season marked the 10th anniversary of the first shoe drive I held that eventually snowballed into the nonprofit organization Give Running. The idea was simple: to pay forward my love for running, and the opportunity...

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https://skpsoft.com/social-media/greg-woodburn-10-lessons-10-years-give-running/

Aletha Maybank, M.D., MPH: Moving Beyond the Hospital Walls: Health Activism in 2017

Fighting for social and health justice is not what I went to medical school for, but it has now become the driving force behind my work. As the nation’s health needs once again take center stage in the new political narrative of 2017, we physicians and other health professionals must...

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https://skpsoft.com/social-media/aletha-maybank-m-d-mph-moving-beyond-hospital-walls-health-activism-2017/

Anne Look: I Want To Punch Your Inspirational Quote In The Face

I saw a quote on a friend’s Facebook wall the other week that read “I want to punch your inspirational quote in the face”.


I thought about it for some time after.


Then I googled some inspirational quotes. I even logged into Pinterest and read hundreds of...

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https://skpsoft.com/social-media/anne-look-want-punch-inspirational-quote-face/

Reince Priebus: Trump Won't 'Meddle' With Social Security And Medicare

Incoming White House Chief of Staff Reince Priebus appeared to confirm that President-elect Donald Trump would stand by his campaign promise not to cut Social Security and Medicare.


John Dickerson, host of CBS’s “Face the Nation,” asked Priebus on Sunday whether Trump is sticking to his pos...

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https://skpsoft.com/social-media/reince-priebus-trump-wont-meddle-social-security-medicare/

Crowdfunding Raises $140K+ For Facebook Live Attack Victim

It won’t erase the horror, but maybe it will help with the healing. In an outpouring of sympathy, well-wishers have raised more than $140,000 for the 18-year-old mentally ill man whose
torture was live streamed on Facebook last week, far exceeding the original goal of $10,000.
The crowdfunding ...

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https://skpsoft.com/social-media/crowdfunding-raises-140k-facebook-live-attack-victim/

The Conversation Global: Feeling so emotional: why we rage about religion on Facebook

Debates about religion trigger strong emotional feelings especially on social media. Florian Prischl/flickr, CC BY-NC


Mona Abdel Fatil, University of Oslo


On Christmas Day, Facebook CEO Mark Zuckerberg used his website to tell the world that he was not an atheist any more. In this way,...

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https://skpsoft.com/social-media/conversation-global-feeling-emotional-rage-religion-facebook/

Mountain Dew Debuts Mobile-First Global Campaign, Packaging

Mountain Dew is kicking off 2017 with a new, mobile-first global campaign, and revamped packaging.
The new campaign’s tagline,
“There’s No Feeling Like Doing,” alludes to the natural high that people experience when they’re performing an exciting activity.
The brand’s umbrella tagline
remains “...

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https://skpsoft.com/social-media/mountain-dew-debuts-mobile-first-global-campaign-packaging/

What's To Be Done About Donald Trump's Constant Tweeting?

Since it would appear that President-elect Donald Trump is not going to give up using his Twitter account ― which is probably the one good thing the social media company’s share value has going for it ― it would seem that journalists have a new problem: figuring a way to keep Trump’s insomni...

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https://skpsoft.com/social-media/whats-done-donald-trumps-constant-tweeting/

Adeyemi Adetilewa: Shane Martincik's Rise as a Teenage Social Media Marketing Genius

In the social media world, the name Shane Martincik might not ring a bell. However, he is one of those few people using the power of social media to their and making cool cash in the process.


He started using social media when he was 15 years old. Firstly, to connect with friends, family...

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https://skpsoft.com/social-media/adeyemi-adetilewa-shane-martinciks-rise-teenage-social-media-marketing-genius/

Christopher Lawrence: How To Be A Better Ally In 2017

“Allyship” is a title that many people claim but don’t carry out in the best of ways, often times seeking attention for themselves. And when an ally actively draws attention to themselves it takes attention away from the issue at hand, and that’s not what being an...

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https://skpsoft.com/social-media/christopher-lawrence-better-ally-2017/

Kylie Barton: RIP To Celebrity Pedestalling

Image sourced through CC Search



2016 was a year of RIP posts on social media. As the year drew to a close, the main thing people could talk about was the number of celebrity deaths that blighted the last twelve months. One must wonder, why do people in the public eye deserve our mourning,...

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https://skpsoft.com/social-media/kylie-barton-rip-celebrity-pedestalling/

Bernie Sanders: Trump Must Promise To Veto Cuts To Social Security, Medicare And Medicaid

WASHINGTON ― Sen. Bernie Sanders (I-Vt.) is demanding that President-elect Donald Trump immediately promise to veto any legislation that would cut Social Security, Medicare or Medicaid.


“Right now, before Congress wastes an enormous amount of time, Donald Trump has got to come forward ― may...

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https://skpsoft.com/social-media/bernie-sanders-trump-must-promise-veto-cuts-social-security-medicare-medicaid/

Zuck Aims To Meet People In All 50 States

Mark Zuckerberg will be a busy man in 2017. In addition to running the world’s largest social network and figuring out more ways to invade every aspect of our live, the Facebook founder and
CEO has vowed to meet people in all 50 states, as part of an effort to understand the needs and p...

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https://skpsoft.com/social-media/zuck-aims-meet-people-50-states/

Magda Abu-Fadil: Lebanese Daily 'Assafir': RIP

Assafir finally bit the dust following a protracted battle with a metastasized sickness that is afflicting most of Lebanon’s newspapers.


“Assafir 13,552: Absent…Not Extinct,” was the front page headline of a special 60-page mega issue on January 4 chronicling the...

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https://skpsoft.com/social-media/magda-abu-fadil-lebanese-daily-assafir-rip/

Samsung Has Biggest CES Buzz (Not All Of It Good)

Samsung
is the brand most associated with this year’s Consumer Electronics Show (CES), according to report by Amobee that tracks over 600,000 sites on mobile, video, web and social media.
Some 38% of all CES 2017 digital content engagement between December 3, 2016 and January 3, 2017 men...

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https://skpsoft.com/social-media/samsung-biggest-ces-buzz-not-good/

Fred Raillard : #FredinChina: Millennials continue to demand excellence in entertainment

I’m Fred Raillard, Creative CEO, Co-founder and Creative Chief Officer with Farid Mokart of FRED & FARID, a social, content, tech solutions for brands company based in New York, Paris and Shanghai. #FredinChina is an essential social media podcast to know and understand the...

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https://skpsoft.com/social-media/fred-raillard-fredinchina-millennials-continue-demand-excellence-entertainment/

What We'll Be Talking About In 2017

Sources from different social-media arenas give us their takes on what developments we’ll be seeing in the coming year:
Mobile Messaging As The New OS
If you had told
marketers 10 years ago that Facebook and Twitter would become a premium platform to reach consumers, they would have laughed. I...

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https://skpsoft.com/social-media/well-talking-2017/

Zach Mercurio: Why It Pays To Find Your Company's Global Purpose

Co-authored by Paula Miquelis, Senior Project Manager, & Laura Allen, Founder, at Gone Adventurin.


Every company’s supply chain ends with a human being’s life. And the people who need a company’s services, use its products, or are on its payroll rely on one...

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https://skpsoft.com/social-media/zach-mercurio-pays-find-companys-global-purpose/

Shahilla Barok: Suffused Like A Water Balloon About To Burst!

Image purchased from iStock images


I don’t know about you but even I, as an avid learner of all things new and good for me, am about to burst!

 

Do you feel like that too?


We are fortunate and at the same time afflicted by the constant and free access to so much...

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https://skpsoft.com/social-media/shahilla-barok-suffused-like-water-balloon-burst/

Nathaniel Sillin: Prepare for Medicare Part A and B Price Changes in 2017

If you’re eligible for Medicare, or will be in the coming year, there are a few changes you should know about for 2017.


An increase in the Department of Labor’s Consumer Price Index (CPI) means there will be a small increase in Social Security benefits. Medicare Part B premiums...

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https://skpsoft.com/social-media/nathaniel-sillin-prepare-medicare-part-b-price-changes-2017/

Another Tough Year For Twitter

2016 was a year of big wins for social media broadly speaking, including a victory lap for LinkedIn following its $26 billion sale to Microsoft, stratospheric growth for Snapchat, and steady
progress for Facebook as it inserts its tentacles into every facet of human existence. But there was a...

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https://skpsoft.com/social-media/another-tough-year-twitter/

Shayne Looper: Is it Time for a New Morality?

Attitudes about the morality or immorality of various lifestyle choices are in constant flux. It may be that opinions about what is morally acceptable have always been fluid, but the current of change is moving faster today than ever before.


The increased speed of change is arguably...

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https://skpsoft.com/social-media/shayne-looper-time-new-morality/

Facebook Updates Music Copyright Procedures

Facebook is reportedly facing pressure from music labels to police copyrighted content on its platform. The social giant is developing a copyright identification system akin to YouTube’s
Contend ID, the Financial Times reports.
Once the system is implemented, Facebook will then work in p...

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https://skpsoft.com/social-media/facebook-updates-music-copyright-procedures/

Carrie Fisher's Famous Dog Tweets His Heartbreaking Goodbyes

Carrie Fisher and her French bulldog, Gary, whose tongue lolled adorably past his lips, were inseparable.


The two were so close that Fisher took him nearly everywhere: radio interviews, book signings, live interviews with “Good Morning America,” even the White House.


Gary became a celebr...

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https://skpsoft.com/social-media/carrie-fishers-famous-dog-tweets-heartbreaking-goodbyes/